Tuesday 23 October 2012

Dover Street Market

DOVER STREET MARKET. 
This is an old window display from November 2010, I have been there a couple of times since. Just forgot to take the photos.
DSM (Dover Street Market) is probably one of my favourite retails places in London. Unfortunately like most other places you're not allowed to take photos inside, these days you're not even allowed to have a pen out. Apparently they've had some bad experience where people have left pen marks on the clothes... The retail space is incredibly interesting, as though there are mini pop-up shops within the shop. Each area represents either one single designer, or sometimes a few. They have unusual dressing rooms, it all looks a little bit like a big installation and you're only really welcome to observe. You can touch if you're daring. Basically they are 'just' doing groundbreaking retail.
The costumers there are frequent, the shop assistants knows them well and their taste. Tells them about the lastest collections, which ones will suit them and the different occasions they would be appropriate for. Oh and there a powerful smell of the Comme des Garcons perfume, it has a very distinctive scent, so if you're not used to it, you might be taken aback. The music varies from each floor, but it has a cool low beat in the background. 

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