Fashion East is a pioneering
non-profit initiative established by the Old Truman Brewery in 2000 to nurture
emerging young designers through the difficult early stages of their career.
At what
stage do they help you?
Within
3 years of starting your own business.
Key
figures?
Brix Smith-Start
Owner of Start Boutique, London
Charlie Harrington
Fashion Director Stella / Sunday Telegraph
Charlie Porter
Freelance Journalist
Francesca Burns
Fashion Editor, Vogue UK
Harriet Quick
Fashion features Director, Vogue UK
Kay Barron
Fashion
Features Editor, Harper’s Bazaar
Lauren Cochrane
Freelance Fashion Writer
Richard Sloan
Creative Consultant / Stylist
Sarah Mower
Contributing Editor, Vogue USA and Style.com
Hugo Scott
Head of
European Operations, Marc Jacobs
Lulu Kennedy Director of Fashion
East and editor-at-large at Love magazine.
Awarded
an MBE for fashion services, known as the Fashion Fairy Godmother.
Kennedy launched an eponymous
clothing label Lulu & Co, which brings together some of the enterprise's
alumni and creates their designs in a more accessible, affordable way. Not
quite as mass market as a high-street collaboration, Lulu & Co provides a
middle ground of commercialisation that appears to benefit all parties.
What do
they give you?
It receives sponsorship funding
from Topshop, TOPMAN and The London Development Agency.
Opportunity to present a catwalk
collection to the international press and buyers attending London Fashion Week.
Designers receive a bursary, free venue and complete catwalk show production,
professional catwalk photographs and video. Designers are also given mentoring,
guidance and in-house PR throughout the season from Lulu Kennedy and her team.
We also take our designers to a sales show room in Paris
each season, giving them the opportunity to showcase their collections to top
international buyers.
Richard Nicoll, Holly Fulton,
Jonathan Saunders, House of Holland, Gareth Pugh, Marios Schwab, Louise Goldin,
Roksanda Ilincic and Meadham Kirchhoff.
